|
|
|
|
Home › Consumer Information › Managing Conflicts of Interest
Declaration regarding the principles of managing conflicts of interest
The Canadian Life and Health Insurance Association (CLHIA) has issued a set of guidelines to its members on the subject of
managing conflicts of interest.
As a member of the CLHIA, SSQ Financial Group adheres to these guidelines. Accordingly, in the conduct of our business, SSQ
makes sure to use all reasonable measures at our disposal to protect our clients from harm as a result of a conflict of interest.
In this light, SSQ develops and markets products that meet the needs of our clients first and foremost, ensuring their interests
are placed ahead of ours and those of our network of market intermediaries. Each market intermediary is then responsible for
offering clients products that are suitable to their needs.
When it comes to selling our products, SSQ requires our market intermediaries to make sure that the interests of clients are placed
ahead of their own. SSQ also requires the advisors with whom we do business to disclose to their clients any actual or potential
conflicts of interest that may have an impact on a transaction or a recommendation.
Finally, market intermediaries are required to sign a contract with SSQ to comply with these principles of managing conflicts of interest.
|
|
|
